About UPP
UPP Lunar New Year Video
Looking back over the history of Universal Pulp and Paper (Shandong) Co. Ltd., our business scale and comprehensive capability have been enhancing as a result of our unremitting efforts. We would like to extend our acknowledgement to all the faithful friends who have accompanied us along the way. Thank you all for your unstinting support and care. It is because of you that we have gained such great potential for growth. With both the opportunities and challenges ahead, we will carry our mission inherited from the past and step by step into the future.

The Company is devoted to becoming a leading manufacturer of packaging paper, with a constant pursuit of producing first-class, competitively-priced products. We have invested substantial resources in introducing advanced machinery and technology in order to improve the quality of products, to cultivate technical and management personnel, to continue to strengthen controls on environmental pollution, and to play an active role in developing the circular economy. All this will guarantee continued economic improvement
for the Company, further enabling us to provide highly efficient premium products and services for our customers, shareholders, suppliers, and society as a whole.

“Nothing is impossible as long as we are closely united and sharing the same goal”, this is what I expect of all the staff. As for enterprise management, I believe that the key to success is a united and aggressive team; as for the development of corporate culture, I insistently believe it should be people-oriented, continuously promoting technological innovation; and for corporate operations, I advocate “Faith, Knowledge and Sincerity” – to treat partners with good faith, to equip ourselves with professional industry knowledge and skills, and to serve all customers with sincerity. The impressive results recorded by the Company rest on the strong support from various circles of society and the unremitting efforts of all our staff. On the endless road to the future, it is our sincere hope that the support and care that all those concerned have shown so far will continue to be with us.

I would like to take this opportunity to express my sincere gratitude to our customers and partners for their trust and strong support and to the management and all our staff for their selfless contribution. By working together to promote a development strategy of “focusing on economic benefits, standardized operation, scale operations, and sustainable development", we will further achieve our goal of developing UPP to be a leading manufacturer of packaging paperboard in China, and create value to not only our customers, partners and our staffs, but to the society and the environment as a whole.

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    Faith, Knowledge and Sincerity